How To Create The Perfect App

27th May 2014

The number of mobile users surpassed the number of desktop users for the first time at the end of last year, and while the number of desktop users slowly continues to increase, it looks like it will fail to match that of mobile users ever again.

This chart found on Business Insider shows the shift towards mobile web usage.

Mobile web is on the rise


That’s not all. The amount of time being spent using apps as opposed to the mobile web is hugely weighted towards apps.


App usage dominates the mobile web

With that in mind, it’s not just important to have an app for your business, but with increasing app usage it’s important to have one that looks good, works perfectly and stands out as unique. One of the easiest ways to ensure you have a tip-top app is by outsourcing the development. When you outsource, the temptation is to hand over the brief and leave the rest to your developers, but that’s not the best way to go. Here are some things that you can do to get the best results possible.

Do Your Research

It seems obvious, but check that your developers are experienced and credible. Ask to see references, testimonials and have a look at their client list. Track records count for a lot; you need someone who is excited about your project and who you can build a good working relationship with. Good developers will explain beforehand their intentions for the project as well as discussing your requirements.


When you go to a developer with ideas, sometimes it’s hard to break away from your idea of the perfect app. However, the process of creating an app should be a collaborative one and you should aim to get ideas and advice from as many different sources as possible. Remain open minded and take your ideas to the developers with a level of flexibility, but don’t be afraid to explain exactly what you want. Working together will result in the best outcome.

Talk To Each Other

Communicate at every stage of the development process. Talk to each other at various points during development to review how things are going and determine whether you think the project is on track. By talking to each other throughout you can nip problems or unwanted elements in the bud before they develop into major issues

Set Expectations

Be clear on exactly what you want in order to help developers provide accurate quotes and timescales. This isn’t just to the benefit of the developers though. You will be able to track progress more efficiently and hopefully end up with a finished app that is close to the standard and quality you require.